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MSc Data Analytics and Marketing

Centro: Gisma-
Método: Presencial
Tipo: Master

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MSc Data Analytics and Marketing - Berlín - Alemania

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Analisis de Educaedu

Agustin González
MSc Data Analytics and Marketing
  • Modalidad de impartición

    El modo de enseñanza es presencial.

  • Número de horas

    El tiempo de duración va de 1 a 2 años.

  • Titulación oficial

    Se entregará la correspondiente titulación que acredite sus estudios.

  • Valoración del Programa

    Marketing Analytics es una herramienta de marketing muy útil para las empresas en la actualidad. Mediante el procesamiento de datos, utilizando las diversos canales de comunicación y tencológicos, se llega a resultados que le permiten medir el rendimiento de una empresa. En este curso aprenderá a medir e interpretar dicha información.

  • Dirigido a

    Dirigido a personas con titulo universitario y buen dominio de inglés.

  • Empleabilidad

    Al completar sus estudios, estará en condiciones de trabajar en el área de marketing online. Ocupar cargos como Digital Planner, Digital Marketing Specialist, Campaign Manager.

MSc Data Analytics and Marketing - Berlín - Alemania Comentarios sobre MSc Data Analytics and Marketing - Berlín - Alemania
MSc Data Analytics and Marketing.   

Course Type: Postgraduate     
Career Path: Marketing     
Course Category: MSc     


Learn a range of essential marketing skills, including analysing statistics and interpreting large sets of data, with this programme delivered and awarded by Arden University.

All of the content is approved by the Chartered Institute of Marketing (CIM), which means you’ll be studying the most relevant topics – and you can add even more value to your degree by submitting your assessments to the CIM.

Arden is a specialist distance learning university that has helped 50,000 students around the world succeed over the last 26 years. In 2015, 79% of Arden students said that their studies contributed to improving their career. 

Programme taught in English in Germany. Flexible payment plans available.

Who should take this course?.

This course is relevant for those wanting to strive in today’s data-driven marketing landscape by turning analysis into useful insights and strategic business plans. This course is also appropriate to those wanting to gain an advanced understanding of marketing management and build a successful career in this sector.

Programme structure:

You will study a diverse selection of specialist topics, as well as learning how to extract relevant information from large databases and use it to inform important business decisions. You will also gain the skills to devise and manage strategic marketing plans.


- Strategic Marketing
- International Marketing
- Mastering Metrics
- Digital Strategy
- Data Handling and Decision Making
- Data Visualisation and Interpretation
- Research Project

Your place of study:

Germany is the most popular option for international students looking to study in Europe. It is recognised for its high-quality education and you can experience this with GISMA. According to statistics and data from ICEF monitor.

Berlin is the second largest city in the EU and has a thriving business scene, offering a range of job opportunities to young professionals and graduates. In addition to its rich cultural and political history, it is now becoming famous for its wealth of flourishing tech companies and growing number of successful entrepreneurs. Germany is the most popular option for international students looking to study in Europe. It is recognised for its high-quality education and you can experience this with GISMA.

Flexible payment plans available

Arden University offers flexible payment plans* that allow you to spread the costs of your programme fees across three instalments. A deposit of €2,000.00 is required to start.

Course Requirements:

  • A minimum 2:2 UK honours degree or equivalent.
  • English proficiency: IELTS 6.5 or above with a minimum of 6.0 in each component or equivalent if you have not been previously taught in English

Non-standard entry 
If you don't meet our academic requirements but you have five or more years of experience in management, you are still encouraged to apply for this programme.

To do this, you will need to show:

- that you have the motivation to study
- a personal statement proving that you can take the programme
- demonstrable relevant experience
- professional references

If you have already gained a qualification from CIM or other professional bodies, you may be entitled to an exemption.

Course Duration:

1 to 2 years.

Online: No
Campus Based: Yes
Locations: Berlin
Intake: Feb 19 & Apr 19

Certified by: Arden University.
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