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MSc Data Analytics and Marketing

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Luciana Consiglio

Luciana Consiglio

MSc Data Analytics and Marketing

  • Modalidad de impartición
    El MSc Data Analytics and Marketing se imparte de manera presencial.
  • Número de horas
    La duración del programa puede durar entre 1 y 2 años.
  • Titulación oficial
    La Universidad de Arden provee un certificado a quienes concluyan sus estudios de maestría.
  • Valoración del programa
    Con el curso Msc Data Analytics and Marketing, el estudiante aprenderá lo esencial que debe saber para tener éxito en el mundo del marketing analítico. El programa, aprobado por el Chartered Institute of Marketing (CIM), abarca las temáticas más relevantes del mundo de la publicidad y los negocios, permitiéndole a sus estudiantes desarrollar las habilidades con las cuales podrán implementar estrategias de marketing y campañas que responderán a las necesidades de sus clientes de la manera más óptima.
  • Precio del curso
    Para conocer las tarifas, por favor comunicarse con el centro académico.
  • Dirigido a
    La propuesta está dirigida para personas que posean conocimientos del marketing analítico y deseen capacitarse para poder acceder a puestos de mayor responsabilidad y dirigencia.
  • Empleabilidad
    El estudiante que finalice sus estudios de maestría en Data Analytics and Marketing será capaz de cumplir con puestos de responsabilidad en el área de marketing de empresas, o en empresas de marketing y publicidad. Entre los puestos que podrá cubrir, se encuentran: Director de Marketing, Jefe del departamento de Ventas y Marketing, Analista Senior de Marketing, Jefe de Desarrollo de Producto Senior, Jefe de marca.

Comentarios sobre MSc Data Analytics and Marketing - Presencial - Berlín - Alemania

  • Contenido
    MSc Data Analytics and Marketing.

    Course Type
    : Postgraduate
    Career Path: Marketing
    Course Category: MSc


    Learn a range of essential marketing skills, including analysing statistics and interpreting large sets of data, with this programme delivered and awarded by Arden University.

    All of the content is approved by the Chartered Institute of Marketing (CIM), which means you’ll be studying the most relevant topics – and you can add even more value to your degree by submitting your assessments to the CIM.

    Programme taught in English in Germany.

    Who should take this course?
    This course is relevant for those wanting to strive in today’s data-driven marketing landscape by turning analysis into useful insights and strategic business plans. This course is also appropriate to those wanting to gain an advanced understanding of marketing management and build a successful career in this sector.

    Employment stats and USP’s.
    - Arden University has received 4.5* for student satisfaction
    - Arden has supported 50,000 higher education learners over 26 years
    - 96% graduates are in employment or further study 6 months after graduation
    - 79% students saw their career improve as a direct result of their studies

    Why GISMA?
    • AMBA Accreditation since 2011 with some triple-accredited partners which only 1% of the world’s elite business schools receive
    • Programmes with top global rankings – the MIB is ranked 20th in the world by the Economist in 2017
    • International student cohort with over 40 nationalities represented
    • Scholarships, flexible payment plans and early-bird discounts available
    • Perfect city centre locations in Berlin
    • Free German classes and 100% in English

    Why Germany?
    1. Germany has the 2nd best unemployment rate in the EU, at 3.4%*
    2. 4th Best Graduate starting salary at £40,650 in Europe, with a growing economy**
    3. Germany is the most popular option for international students looking to study in Europe; It is recognised for its high-quality education and you can experience this with GISMA***.
    4. Berlin, Germany’s capital is the start-up technology capital of Europe
    5. Berlin is the second largest city in the EU and has a thriving business scene, offering a range of job opportunities to young professionals and graduates.

    Germany is well known for its rich history in culture and arts, offering students an enriching international experience whilst combining world-class education from our globally ranked partner institutions.
    **Business Insider
    ***According to statistics and data from ICEF monitor.
    Career direction:

    After completing this course, you will be able to:
    - Provide insightful advice on strategic marketing
    - Use relevant data to influence decisions
    - This course will give you the skills you need to apply for senior marketing management positions in any sector.

    Potential roles include:
    - Marketing Director
    - Head of Sales and Marketing
    - Senior Marketing Analyst
    - Senior Product Development Manager
    - Senior Brand Manager

    Course Requirements:

    2:2 UK honours degree or equivalent. A GPA of 60% of above for a four year Bachelor's degree from Pakistan.
    English proficiency: IELTS 6.5 or above with a minimum of 6.0 in each component or equivalent if you have not been previously taught in English. English waiver letters can be accepted, degree's should also have 'Method of instruction: English'.
    Non-standard entry
    Work experience and qualification route
    You must have a third class (3rd) UK honours degree or an equivalent qualification alongside 2-3 years professional work experience.

     If you are from Pakistan, a four year Bachelor’s degree with a GPA of 60% or above alongside 3-4 years management experience.

     Work experience route

    We encourage applications from prospective students who do not meet our academic requirements but who do have senior management experience (usually 5 years).

     Any other international undergraduate qualification will be assessed on a case by case basis.

     You must show us that you are self-motivated, provide a personal statement, and be able to offer references and other evidence of your experience.

     Please discuss your entry requirements with the programme consultant as your international education could mean that you are eligible to study with us.

    If you have already gained a qualification from CIM or other professional bodies, you may be entitled to an exemption.

    Course Duration: 1 to 2 years
    Locations: Berlin
    Awarding body / Certified by: Arden University

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